Two management concepts are key to our corporate philosophy: "Connecting of Wisdom" and "Philosophy of Being Small" This implies the humility of viewing ourselves as small and the modesty of seeking outside advice with the resolve to integrate and connect this vast store of wisdom with the knowledge we have ourselves acquired over the years. On this principle, we are determined to maintain a high standard of management quality buttressed by an efficient organization. Our corporate slogan portrays Hirose as an "An Electronics Company Connecting Wisdom" a defining description of the way we act and operate.

Amidst the accelerating pace of progress in the electronics field and the revolutionizing advances of our information technology age, innovative product development entailing more than the mere creation of products with superior basic specifications is a key requirement also for connectors that are the core component of today's ever-advancing equipment and facilities. Hirose has the enterprising spirit to meet these challenges with the determination to lead the industry with the development of new products. True to our past record of being an industry leader in and through innovative marketing and technology, we are resolved to face the challenges of the domestic and foreign markets through a creative approach that is the hallmark of development-oriented company. As an integral part of our corporate vision as a global company in the truest sense, we also embrace a firm commitment to the environmental issues that pose a major challenge for the whole of mankind. In this context, we shall do all we can to enhance awareness of the environmental problems on a company-wide basis and to measure up to our responsibilities through practical, specific measures in all areas that concern us.

These efforts give us every confidence that we can look forward to the loyal support and patronage of our customers in the years to come.

Please visit Hirose via http://www.hirose.com/